Drink driving offenders are regularly named and shamed in the press. Many police constabularies have introduced a policy to tweet about offenders as the embarrassment of a conviction is considered to be one of the many deterrents to offending in the first place.
News stories about mothers who drink drive on a school run and high profile personalities who have been caught driving whilst over the drink drive limit feature regularly in the national press.
Older generation drivers (Over 75’s) are considered to be responsible for as much as 25% of the drink driving arrests in the UK. Maybe that’s because of a perception issue amongst the over 75’s who were driving long before drink drive laws and breathalysers were introduced?
To most motorists, drink driving is known to carry significant safety risks but it would seem that an equally dangerous yet socially acceptable practice (to some) is the rising incidence of motorists who text or use a mobile phone while driving.
The next generation of drivers don’t seem deterred by research showing that their smart phone addiction could see them in far more trouble both with the law and with the risk to their own safety and the safety of others. The Institute of advanced motorists revealed that 9% of drivers have admitted taking a “selfie” whilst driving. This figure rose to 19% for drivers aged between 25 and 35 years.
Local police forces have announced this year a crackdown in the use of mobile phones whilst driving and when you consider the potential risks that are involved, it is understandable.